Varvet collaborated closely with Electronic Arts and Ghost to develop web and mobile applications for Need for Speed Rivals from scratch. The biggest challenge was to build an application that added value and that lived up to the high expectations from faithful fans of the game series.
The companion app was focused in large parts around the world map from the game. Navigating the map users could follow their in-game progress, with missions, speed-records, lap times and more dotted around the world. You could also compare your progress with that of your friends.
The app even had its own progression-based mini-game called Overwatch. In Overwatch mode users could interact with the game, in real-time, and either help or hinder fellow players.
The real-time companion application for web and mobile has been downloaded by more than 1,000,000 players. It created more engaged players who remained active over a longer period of time.